In 2009, we launched various new projects with partners – mainly with KODA’s customers from other cultural organisations but also with regular business partners and business schools.

In 2008, a joint licensing agreement initiated by KODA and processed by Copydan (the umbrella organisation for righs holders) was implemented between the Danish Broadcasting Corporation (DR) and in total 25 Danish collective management societies and trade unions regarding DR’s online archive Internet portal. The success of the DR online archive deal paved the way for a new deal In 2009. This time DR wanted to launch two new TV channels – one with history content and one with children’s programmes. Once again the 25 rights holders organisations were able to strike a deal with DR, which made it possible for DR to acquire all the necessary rights. At the same time, the 25 rights holders organisations – including KODA – continue to receive adequate remuneration for the rights they each represent.

Collaboration Equals Goodwill

KODA has a high activity level and contributes significantly to the development of new Danish music. This furthers our public image and provides us with goodwill from politicians and other decision makers.

In collaboration with the Danish music venue organisation “Spillesteder. dk”, we have launched a regional project called “Local Heroes” to strengthen the local anchoring of the venues. Another new Na tional and No rdic Collabo ration project is “KarriereKanonen” (the Career Cannon) which focuses on the development of upcoming new music. KarriereKanonen is a collaboration between DR (Danish Broadcasting Corporation), Roskilde Festival and Spillesteder.dk and covers a wide range of aspects in talent development.

KODA also instigated the launch of “Musikzonen” (the Music Zone) – a project for which we gathered more than 50 businesses, organisations and research institutes in order to jointly create synergy, promote research on music and on the use of music and on the general understanding of music as an important factor in business and economy.

Nordic Collaboration in Online Licensing

In 2009, KODA and the seven other Nordic/Baltic collective management societies developed a licensing scheme, which makes it possible for music customers to acquire a pan-Nordic/Baltic online license for Internet music use across the region in all eight territories. The collaboration between the involved collective management societies is anchored in NCB (Nordic Copyright Bureau), which will front negotiations with the music users as well as process the invoicing and distribution for this type of license. The initiative has received massive support from rights holders, other collective management societies, music users as well as from the European Commission. The licensing landscape is indeed changing these years and KODA looks forward to taking part in the new Nordic online licensing scheme.